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The key difference between Google's Adword and Adsense is that in Adsense, you can submit your Website to Google and they will deliver relevant Ads to your Website. If your Website visitors visit the advertisers websites from your website or blog then you earn some money. This type of advertising is known as contextual advertising. The relevant ads appear automatically according to the content on the website. The publisher may choose various ad formats and should place it on their websites as per the terms and conditions of the adsense program. It is a free to join program. Today, adsense is also available for mobile sites and RSS feeds. Video ads also have been introduced.